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Vincent Ayar

Work & role

Vincent Ayar on Sourcing Every Component

Ooze sources every component of its products itself, including the batteries. Vincent Ayar put it plainly: "We source every single piece that goes into our products." That control over parts is what allows the company to back its 510-thread batteries with the Ooze Warranty Program.

What sourcing every piece means

Many accessory labels buy a finished, generic product and put their logo on it. Sourcing each piece is the opposite approach: the company chooses the cells, the housings, the connectors and the other parts, then assembles a product to its own specification.

For a brand whose co-founder oversees design and development, that matters. Design decisions can reach inside the product, not just its surface.

Why batteries are the hard part

As industry context, a vape battery is a small rechargeable power source with a heating connection, charging circuitry and a button or draw-activated switch. Quality varies widely across the market, and failures are what customers remember. Choosing the cell and its supporting parts directly is the most effective way to make a battery consistent from unit to unit.

From sourcing to a warranty

A warranty is a promise a company can only afford if it trusts its parts. Ooze backs its 510-thread batteries with the Ooze Warranty Program. That program is the customer-facing result of the sourcing decision: knowing what is inside each battery is what lets the brand stand behind it.

Sourcing across the catalog

The same approach applies beyond batteries. The line has included the Slugger Dabbin Dugout silicone travel kit and the Kettle rig with its Stack, Trip and Steamboat variations. Each relies on materials and fittings chosen by the company, and many are designed to work together, reflecting the brand's emphasis on interchangeability.

The cost of doing it this way

Owning sourcing takes capital, staff and time. It is one reason Ooze kept its early profits in the business rather than distributing them. The trade-off is a product the company understands end to end, which supports both quality and a consistent brand.

How sourcing connects to design

Because Vincent Ayar oversees design and development, sourcing is not a purchasing department's job alone. Choosing a silicone grade affects how a travel kit feels and cleans. Choosing a battery cell sets how thin a device can be and how long it lasts between charges. When the company picks its own parts, the designer can shape the product from the inside out instead of styling a shell around whatever a supplier happens to offer.

That integration is part of why the brand's portable, interchangeable products look and behave as a family.

Questions and answers

Does Ooze make its own parts?
Ooze sources every component of its products itself, including the batteries.
What did Vincent Ayar say about sourcing?
"We source every single piece that goes into our products."
Do Ooze batteries have a warranty?
Yes. Ooze's 510-thread vape batteries are backed by the Ooze Warranty Program.
Why does sourcing matter for vape batteries?
Choosing the cell and supporting parts directly is the most reliable way to make batteries consistent, which is what makes a warranty viable.

Sources

Read the full biography of Vincent Ayar, or browse more Vincent Ayar topics: work & role.