Official website
Vincent Ayar
Vincent Ayar is a Metro Detroit entrepreneur and co-founder of Ooze, the Michigan-born cannabis accessory and vape battery brand founded in 2015. He has overseen the design and development of Ooze and its brand since day one, helping grow it from a 2,000 square foot warehouse in Oak Park, Michigan into a national name.

Vincent Ayar — quick facts
- Known for
- Co-founding Ooze
- Company
- Ooze — cannabis accessories & vape batteries
- Founded
- April 1, 2015
- Based in
- West Bloomfield Township, Michigan (Metro Detroit)
- Education
- Walsh College, Troy, Michigan
Building a brand from Oak Park
Ooze launched on April 1, 2015 with a line of personal vaporizer batteries — years before Michigan voted to legalize adult-use cannabis in 2018. At the start, the founding partners were the entire staff. By September 2019, the company occupied about 42,000 square feet and employed more than 50 people.
Vincent Ayar's focus has been the product and the brand: how each item looks, how it works and how it fits into a larger system. That thinking shows up in the Ooze ethos — fun, function, interchangeability and portability — and in the company's choice to source every component of its products itself, down to the batteries.
Beyond the product
Alongside Ooze, Vincent Ayar is a Partner at Ooze Wholesale, the Oak Park distribution business later renamed Cannatron, which supplies a network of more than 500 distributors and 8,000 retail shops across the US and Canada. He is also listed as President of the Ooze Foundation, a Michigan private foundation that supports organizations across the state.
His roots are in Metro Detroit retail, including ownership at Shoe Rack Outlet and earlier work at Foodtown Supermarket. He studied at Walsh College in Troy, Michigan, and lives in West Bloomfield Township.
Ventures
All of Vincent Ayar's ventures →- OozeVincent Ayar and OozeVincent Ayar co-founded Ooze, a cannabis accessory brand launched on April 1, 2015 in Oak Park, Michigan, with a line of personal vaporizer batteries. He has overseen the design and development of the company and its brand since day one, as Ooze grew from a 2,000 square foot warehouse to about 42,000 square feet and more than 50 employees by September 2019.
- Wholesale & DistributionVincent Ayar and Ooze Wholesale (Cannatron)Vincent Ayar is listed as a Partner at Ooze Wholesale, the Oak Park, Michigan distribution business later renamed Cannatron. It distributes Ooze and house brands such as King Palm, Truweigh, Stache, Loud Lock and Green Monkey to a network of more than 500 distributors and 8,000 retail shops across the US and Canada.
- RetailVincent Ayar's Retail and Grocery BackgroundVincent Ayar's business career is rooted in Metro Detroit retail. He is an owner at Shoe Rack Outlet and previously worked at Foodtown Supermarket, a Metro Detroit grocery — experience that shaped how he approaches product, merchandising and customers at Ooze.
From the blog: Vincent Ayar: 6 Business Lessons From Building Ooze →
Philanthropy
Vincent Ayar is listed as President of the Ooze Foundation, a Michigan private foundation based in Oak Park that received its IRS ruling in 2020. The foundation has made grants to Michigan organizations including the Shades of Pink Foundation, the Chaldean Community Foundation, The Shelby Jane Seyburn Foundation and Habitat for Humanity, and runs Oozegiving community giveaways.
Vincent Ayar and the Ooze Foundation →Metro Detroit roots
Vincent Ayar lives in West Bloomfield Township, Michigan, in the Detroit metropolitan area, and co-founded Ooze in nearby Oak Park, where the company remains headquartered. All of Ooze's owners are Michigan natives, and Vincent has described the company's expansion as being about creating local jobs.
Vincent Ayar in West Bloomfield & Metro Detroit →In his words
“We source every single piece that goes into our products.”
“I'd much rather spend millions down the road than mere thousands today.”
“When you think 'ooze,' you think slime.”
The Weed Blog
Vincent Ayar, Co-Founder of OozeAn interview with Vincent Ayar about the founding of Ooze, the meaning behind the name, sourcing every component in-house and reinvesting profits into growth.
Detroit Metro Times
How Michigan vape retailer Ooze became a major player in the marijuana accessory gameA feature on how Ooze grew from a small Oak Park operation into a major name in cannabis accessories.
Questions about Vincent Ayar
All FAQs →- Who is Vincent Ayar?
- Vincent Ayar is a Metro Detroit entrepreneur and co-founder of Ooze, the Michigan-born cannabis accessory and vape battery brand founded on April 1, 2015 in Oak Park, Michigan. He has overseen the design and development of Ooze and its brand since day one.
- What company did Vincent Ayar co-found?
- Vincent Ayar co-founded Ooze, a Michigan-based cannabis accessory brand headquartered in Oak Park, Michigan. He is also listed as a Partner at Ooze Wholesale (now Cannatron), the company's distribution business.
- When was Ooze founded?
- Ooze was founded on April 1, 2015. It launched with a line of personal vaporizer batteries, years before Michigan voters approved adult-use cannabis in 2018.
- Where is Ooze based?
- Ooze is headquartered in Oak Park, Michigan, in Metro Detroit. The company started in a 2,000 square foot warehouse and by September 2019 occupied about 42,000 square feet.
Explore more about Vincent Ayar
All Vincent Ayar topics →- 10 pagesVincent Ayar: Work, Role and IdeasEvery topic page about Vincent Ayar's work: his Ooze co-founder role, Cannatron, business philosophy, sourcing, branding, quotes, interviews and timeline.
- 3 pagesVincent Ayar's Michigan: Home, Headquarters and RegionVincent Ayar's Michigan geography: his West Bloomfield Township home, Ooze headquarters in Oak Park, and his place in the Metro Detroit business community.
- 2 pagesVincent Ayar: Education and Official ProfilesVincent Ayar's education at Walsh College in Troy, Michigan, and his official LinkedIn and Facebook profiles, verified from his official website.
- 2 pagesVincent Ayar and Philanthropy: Topic PagesPages on Vincent Ayar's giving: his role as President of the Ooze Foundation, its Michigan grantees, and the Oozegiving community giveaways.
- 4 pagesOoze, the Brand Vincent Ayar Co-FoundedContext pages on Ooze, the brand Vincent Ayar co-founded: its founders, Oak Park headquarters, products such as the Kettle rig, and 510 batteries.